Company: Alex Bell Dental -- Dayton, OH

Primary Concern: After having a website for more than 5 years, Alex Bell Dental was only on the first page of Google for one keyword. With very little web visibility prospective patients were not finding Alex Bell Dental online.

Element SEO Findings: Alex Bell Dental had a classic template website. We found more than 2000 other websites with similar coding and identical text. As with all template websites it is very difficult to achieve high search engine rankings due to duplicate content and duplicate coding filters.

Element SEO Solution: Beginning with a thorough no obligation market study of Alex Bell Dental's keywords as well as their competition, we began the planning stages of creating a highly visible web presence. The first step was creating a custom coded website that not only looks and functions great, but is coded and designed properly to allow each search engine to thoroughly crawl and index the site. The on-page optimization came next with placement of keywords with proper density and semantics. Header, Meta, H1, and Alt tags were then researched and coded. Being a competitive market it was also decided that more content was needed for the website. A fully custom 40 page copyrighted dental library was written and placed on the site.

SEO Results: Alex Bell Dental is ranked first on Google for all of their major keywords including: Dayton Dentist, Dayton Cosmetic Dentist, Dayton Implant Dentist, Dayton Invisalign Dentist, and Dayton Sedation Dentist.

Bottom Line: Due to their search engine rankings, Alex Bell Dental receives a constant flow of new patients from the website including many Invisalign, Sedation, and Cosmetic patients.